The Moz Blog
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Case Study: How An OpenCart Store Used Caching To Improve Page Load Speed
Page load speed is an important factor in optimizing website performance. These tips will have your ecommerce pages loading faster in no time.
Announcing the 2015 Online Marketing Industry Survey
We're very excited to announce the 2015 Online Marketing Industry Survey is ready. By comparing answers and predictions from one year to the next, we can spot trends and gain insight not easily reported through any other source. This is our best chance to understand exactly where the future of our industry is headed.
How Google Pulls Structured Snippets from Websites' Tables
There are many pages on the Web that are filled with data in the form of tables, and Google is including some of that tablular data in search results in places that may surprise you. Here's how it works, and how you can take advantage.
Local Centroids are Now Individual Users: How Can We Optimize for Their Searches?
The concept of the centroid has evolved quite a bit from its early days and now centers around individual users. In this post, local SEO expert Miriam Ellis shows you how you can best target those users-as-centroids.
Recovering from Google Algorithmic Penalties: A Small Business Tells Its Story
Getting dinged by Google penalties doesn't have to be an entirely painful process, provided business owners accept the occurrences as opportunities for meaningful change.
My Favorite 5 Analytics Dashboards
In today's Whiteboard Friday, Ed Reese, the founder of Sixth Man Marketing, shares his five favorite approaches to organizing informative analytics dashboards.
Become Intelligent: Use Google Analytics Intelligence Alerts to your Advantage
Use Google Analytics Intelligence Alerts to help you more effectively recognize changes to your website's performance.
The Marketing Department of the Future
The rapid incorporation of digital approaches has made marketing an industry of silos. It's time to rethink the way we build our teams and our skill sets to break those walls apart.
15 SEO Best Practices for Structuring URLs
URL BEST PRACTICES - It's been a long time since we covered one of the most fundamental building blocks of SEO--the structure of domain names and URLs--and I think it's high time to revisit.
Building Online Marketing Strategies for Small Businesses
With so many options and limited resources, small businesses are often overwhelmed by online marketing. This post walks small businesses through the steps of setting up a marketing strategy so that it all feels a little more manageable.