The Moz Blog
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Weigh in on Directory Submission - Do They Have Any Juice?
If you go to webmaster forums one of the most common forms of advice given newbies with a brand new site is... "Submit to the Directories" - that will get you some quick backlinks (AKA some easy link juice). These directories will include your site for free or for a small inclusio...
Canada / Quebec local search
Eh! This has been a crazy 2 weeks... SES Toronto, and our business, NVI, just exploded recently! Been pretty busy trying to get all of this together and going through the amazing learning curve of turning NVI into an intense seo/sem research and analysis company. Oh, by the way, if you want to read an awesome book on management, I strongly recommend "Good To Great&quo...
There Must be a Better Metric for Blog Influence Measurement
As I noted early this week, there's a lot to be desired from blog ranking and measurement tools. Technorati's measure of influence via links is the most common method used, followed closely by Alexa data (which can be badly skewed, particularly when the URL is inside a much larger host). At SEOmoz, we used several key indicators...
Google's Arrogance - A Sign of Things to Come
These search result counts threw me for a loop: "microsoft's arrogance" - 1,380 results "yahoo's arrogance" - 7,980 results "...
Long Term Visitor Tracking
At nearly every SES conference, I hear it mentioned that analytics must track 60-90 days out in order to maintain a close watch on latent visits and conversions. In a meeting I had today with a large non-profit based website, the issue of latent tracking over the longer term came up... My question is - is it valuable to track via IP address over the long haul (100-300 days) or are the changing ...Level Up Your SEO Skills With Our Free Training
Moz Academy Training
Complete courses to master SEO basics
Keyword Research Master Guide
Learn Keyword Research like the pros
Guide to SEO Competitor Analysis
Win rankings and traffic from your competition
Canada's Online Sales are Catching Up!
Some new data has just came out of emarketer concerning Canada's online sales. The data refers to "online sales", which includes both sales paid over the web and those occurring offline (as the result of an online visit). Statistics Canada says that private and public sectors increased 38....
Keotag - A Clever Tag Search Tool
Big kudos to Barry Welford who pointed out Keotag at Cre8asite. The site offers a simple search tool for single-word tags (or combinations of them). It allows for direct, quick queries to 17 different "web 2.0" type engines (and Google), including Technorati, del....
Project Pricing
I like this piece from Blue Favor on project pricing. Their attitude is very similar to mine when it comes to the subject of client / service provider relations: Today we are going to break an unwritten rule for agencies, we are going to reveal an important ...
Poor IE users: Microsoft's Loss Means Active/Flash Elements are Now Less Accessible
I had to shout out loud on this one, though ZDNET also wrote a nice article about it. Believe it or not, IE's latest update (went through roughly 10 days ago) has created havoc on the web, for both web designers and end-users. As I type, anyone using Internet Explorer now has to "activate" any flash or active-x element related to their ...
Formal Introduction of SEOmoz's Speed Demon - Rebecca
Shame on me for taking almost 2 months to post on the addition of Rebecca Kelley to our team at SEOmoz. Rebecca started out as an intern through the Univ. of WA and became totally indispensable. She's the kind of person who finishes a week's worth of work in 8 hours, and she isn't yet overwhelemed by multiple projects to manage, she's become our go-to resource for everything from c...